Matt Rustad “Cowboy” Obituary, FARMINGTON, Minn. — Matt Rustad, widely known as “Cowboy,” remains in critical condition after sustaining severe injuries in an ATV accident on Saturday, October 3, 2026. His family, friends, and supporters have gathered around him and his loved ones as he faces a difficult recovery.
Following the accident, Rustad was transported to Hennepin County Medical Center (HCMC), where doctors performed emergency brain surgery in an effort to save his life. According to updates shared by family members and people close to him, he remains under close medical supervision.
The latest family updates indicate that Rustad is in a coma-like state as medical professionals continue evaluating his condition and determining the next steps in his treatment. His prognosis has not been fully disclosed, and those close to him have emphasized that the recovery ahead is expected to be long and difficult.
The accident has prompted an outpouring of support from friends, community members, and followers, many of whom have shared prayers, encouragement, and messages of hope for his recovery. Family members have expressed gratitude for the support received since the accident and have asked people to continue keeping Rustad and his family in their thoughts.
C&S Custom Calls, an organization with which Rustad is closely associated, has also rallied behind him. The organization described Rustad as a central figure within the C&S family and said the accident was not related to hunting activities. The company emphasized the uncertainty surrounding his condition and the difficult road ahead.
Rustad’s impact has extended beyond his professional connections. Friends and supporters have described him as hardworking, dedicated, generous, and willing to help others. Messages shared following the accident have highlighted the relationships he has built within the outdoor and hunting communities and the importance he holds to those who know him.
Supporters have adopted #CowboyStrong as a message of solidarity for Rustad, his wife, Liz, their child, and the entire family. Prayer efforts and messages of encouragement have continued as loved ones await further medical updates.
For now, the family’s focus remains on Rustad’s treatment and recovery. As he continues receiving care, friends, colleagues, and community members remain united in support of Matt, Liz, and their family, holding onto hope during what has become a difficult and uncertain journey.
